NOTEWORTHY: Leaving industry standard language behind
How many words does your brand repeat because you feel like you ‘have’ to? Since the day you launched your brand, there are likely certain language choices that have slipped into your
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How many words does your brand repeat because you feel like you ‘have’ to? Since the day you launched your brand, there are likely certain language choices that have slipped into your
Picture yourself walking through the front doors of a high end salon or spa — something we all adore, but don’t do often enough. The lights are dimmed; the hum of noise
There’s nothing I love more than connecting with a founder who understands the power each word can hold. Some brands let copy and content lay on the back burner, believing visual aesthetics
Most of your website visitors are not going to read (all) your copy. Often, they only hit the headlines. This sounds strange coming from a copywriter — but it’s actually a core
Imagine you’re doing everything right with your copy — but the results do not speak for themselves. You could have the most compelling product description of all time, or the most convincing
Lovenote was born from my passion for one thing: creative brand-building copywriting in each brand’s distinct tone of voice. When I first fell into the world of copywriting, I discovered one of
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