“The brand is pretty new. I was looking to amplify it, and nail the vision as it continued to evolve. I reached out to Lovenote because, working with Taryn previously, she had this amazing ability to nail a brief — and a very admirable attention to detail. I could see from the start that she would do a deep dive and build an understanding of the brand, which laid a really strong foundation to work together. We wanted to make the words more punchy to match where our vision of the future was going, and I knew Taryn was invested and wanted to provide great results — which she did.”

“I considered that someone wouldn’t be able to pull the vision out of my head and nail it. I can be a little bit particular, coming from a point of passion. I’m so excited and passionate about the brand that I really want it to shine in its best light. I’m the one who has built it from scratch, so I understand it, but I thought bringing someone in might be tricky — but working with Lovenote, Taryn has done a fantastic job of understanding the brand and the vision, and producing great written copy for us.”

“The deliverables have been fantastic — I couldn’t have uploaded the new copy quickly enough! There was hardly anything I needed to change. It really aligns nicely with the target audience; the words are emotive and ring true, while picture-painting how the products fit into active lifestyles. It was a nice, comfortable experience, where I felt confident and comfortable to get things tweaked and changed. Taryn was so receptive to edit requests and feedback. I know she’s all about nailing someone’s vision, and getting every word to shine. It was a quick turnaround, and the quality was always so on point. She has such great insight into the brand, and she got it done with a polished product I was so happy with.”