You know that feeling when you almost make the sale?
You got the customer’s attention, win. They clicked, shopped and chose their favourites, win. They made it to checkout, dropped their details, and disappeared at the last second. Are they gone forever?
They don’t have to be. With your abandoned cart email on lock, you can actually save the sale. This DIY copywriting guide teaches you to write your own irresistible abandoned cart emails, strategised to convert, so you make the sale you thought you lost.
Don’t let another one slip away. Bring them back today.
Whether you’re a brand owner or copywriter, this guide is jam-packed with all the strategy and know-how you need to craft a killer email marketing strategy.
We start with a top line view of your email marketing as a whole, then dive into the minds of your consumers as you write ultra-compelling copy they can’t resist. We’ll touch on the numbers (so you can track your success), take a peek at the proof, then bring it to life with a real-life success story to kickstart your inspiration.
From the sequence or single-email decision, to the objections you’re facing (and aiming to overcome), this section teaches you everything you need to know — getting you set to skyrocket your conversion rates.
Tone of Voice
Your distinct brand dictionary.
Copy that demands attention.
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